DC FieldValueLanguage
dc.contributor.authorDewenter, Ralf-
dc.contributor.authorHeimeshoff, Ulrich-
dc.date.accessioned2020-03-27T07:01:24Z-
dc.date.available2020-03-27T07:01:24Z-
dc.date.issued2017-
dc.identifier.citationIn: Economics bulletin. - Champaign-Urbana, Ill : Univ. of Illinois, 2001- ; ZDB-ID: 2041623-4 . - Bd. 37.2017, 3, Seite 1644-1652-
dc.description.sponsorshipVWL, insb. Industrieökonomik-
dc.language.isoeng-
dc.publisherUniv. of Illinois-
dc.relation.ispartofEconomics bulletin-
dc.titlePredicting Advertising Volumes Using Structural Time Series Models: A Case Study-
dc.typeArticle-
dcterms.bibliographicCitation.volume37-
dcterms.bibliographicCitation.issue3-
dcterms.bibliographicCitation.pagestart1644-
dcterms.bibliographicCitation.pageend1652-
dcterms.bibliographicCitation.originalpublisherplaceChampaign-Urbana, Ill-
dc.identifier.urlhttp://www.accessecon.com/Pubs/EB/2017/Volume37/EB-17-V37-I3-P151.pdf-
local.submission.typeonly-metadata-
hsu.opac.importopac-2017-
hsu.identifier.ppn1022321501-
hsu.peerReviewed✅-
item.grantfulltextnone-
item.languageiso639-1en-
item.fulltext_sNo Fulltext-
item.openairetypeArticle-
item.fulltextNo Fulltext-
crisitem.author.deptVWL, insb. Industrieökonomik-
crisitem.author.parentorgFakultät für Wirtschafts- und Sozialwissenschaften-
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