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Online brand communities - are members different people?

Publication date
2013
Document type
Book part
Author
Fantapié Altobelli, Claudia 
Meister, Sandra
Editor
Dewenter, Ralf 
Organisational unit
BWL, insb. Marketing 
URI
https://openhsu.ub.hsu-hh.de/handle/10.24405/13777
First page
155
Last page
181
Part of the university bibliography
✅
  • Additional Information
Description
Wettbewerb und Regulierung in Medien, Politik und Märkten
Cite as
In: Wettbewerb und Regulierung in Medien, Politik und Märkten / Dewenter, Ralf *1968-*. - 1. Aufl.. - Baden-Baden : Nomos, 2013 . - 2013, Seite 155-181
Version
Not applicable (or unknown)
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